Real RDA Plan™
Personalized nutrition system · $697
Install My Structure →
Nutrition infrastructure for founders under pressure

Your nutrition works… until your week doesn’t.
Then everything drops.

You’ve already seen your Audit results.
Your pattern isn’t random.
It breaks the same way, under the same conditions, every time.
The Real RDA Plan™ installs a system that holds when your schedule doesn’t.

No tracking. No meal plans. No daily decisions.

$697 · Delivered in 5–7 business days · Private portal

When your system breaks, this is what happens

You skip meals and don’t notice until your energy drops

Your focus fades mid-day and never fully recovers

You compensate later and feel worse the next morning

You restart the next week and repeat the same pattern

This isn’t random.

It’s structural.

Your Audit already showed you the pattern

The Real RDA Plan™ doesn’t give you another approach to try. It corrects the structure that’s been breaking.

Built around your schedule, your constraints, and how your week actually runs.

Why effort hasn’t fixed it

Most professionals you compare yourself to have more available attention than you do. Their systems rely on stable schedules, consistent timing, and excess bandwidth. Yours doesn’t.

You don’t need a better approach. You need a structure that works under constraint.

Why your current system fails

  • It was built for lighter days
  • It depends on conditions that disappear
  • Effort is applied in the wrong places
  • The primary constraint remains untouched

A pattern that works briefly, breaks under pressure, resets, and repeats.

What changes with the Real RDA Plan™

  • Structure built around your actual week
  • Coverage that runs without daily attention
  • One primary constraint corrected first
  • A system that holds when conditions don’t

This is a system installation

Not a plan. Not a protocol. Not a program to manage.

This removes nutrition as a daily decision and replaces it with a structure that runs automatically, built around your breakdown pattern, your schedule constraints, and your real execution environment. So your energy, focus, and recovery stay consistent without requiring attention.

Built on

Coverage before optimization · Structure before willpower · Reliability before intensity

These are not preferences. They are the constraints your system is built to satisfy.

Know Exactly Where Your System Breaks
Executive Snapshot

Your Nutrition Friction Score™, current phase, and primary constraint. Everything in one place so you understand the failure pattern before anything changes.

See Why Your Current Approach Hasn’t Held
Pattern Breakdown

A precise breakdown of where your pattern fails to deliver coverage. Not general advice. Specific to your pattern.

Identify Where Performance Is Leaking Daily
Performance Gaps

The exact points in your day where energy, focus, or recovery degrade. Not from lack of effort. From structural gaps.

Install Non-Negotiable Coverage Targets
Your floor, not a range

Minimum thresholds required to stabilize energy and recovery. These are floors, not ranges. Hit them, and coverage becomes automatic.

Translate Targets Into a Repeatable Structure
Structure, not planning

A fixed anchor system that removes planning entirely. You don’t decide what to do each day. The structure already does.

Remove Daily Food Decisions
Defaults, not decisions

Default meal sets that meet your targets without tracking. No logging. No calculation. No daily thinking.

Make Execution Automatic
30–60 min per cycle

A grocery and prep system built around your anchors. If your anchors are stocked, your meals assemble automatically.

Ensure the System Holds Under Pressure
Built to stay current

Designed to run without daily adjustment. You’ll know when to change it. And when to leave it alone.

Your current approach isn’t failing randomly. It’s failing predictably.

Install My Structure →

How it works

Simple. Async. No calls required.

This is a one-time installation. Not something you have to maintain.

01
Purchase and receive your intake form
02
Answer questions about your schedule, constraints, and current pattern
03
Your system is built based on those constraints
04
Delivered to your private portal within 5–7 business days

This is not for everyone

Built for one specific type of professional.

This is not for you if

  • You want a meal plan to follow
  • You prefer tracking, logging, or optimization
  • You’re looking for coaching or accountability
  • You want variety over consistency

This is for you if

  • Your schedule compresses unpredictably
  • Your energy and focus affect your output
  • Your current pattern breaks under pressure
  • You’re done managing nutrition daily
  • You want a system that runs without attention
Greg Hurban, founder of Greg's Nutrition Coaching
Greg Hurban, MS

I build nutrition systems for professionals who can’t afford inconsistency.

I built this for the founder whose nutrition works fine until the calendar doesn’t.

Every professional I’ve worked with thought their problem was discipline. In every case, it was structure. Once you fix the structure, consistency stops being something you have to think about.

The Real RDA Plan™ isn’t based on ideal conditions. It’s built for the weeks that don’t go to plan.

MS in Applied Nutrition BS in Human Nutrition & Dietetics
Built for real work schedules No tracking required

Common questions

What people ask before buying.

Is this a meal plan?

No. A meal plan tells you what to eat. The Real RDA Plan™ installs a structure that removes daily decisions and ensures coverage without tracking or planning.

What if my schedule changes?

It will. The system is designed for variable conditions. That’s the point. When your constraints change significantly over time, re-optimization is available as a separate step.

What exactly do I receive?

A personalized nutrition system delivered to your private portal within 5–7 business days. No calls. No check-ins. No program to manage. One installation.

Do I need to track anything?

No. Targets are built into the structure. If the system is followed, coverage is met automatically.

What if I don’t follow it perfectly?

You don’t need to. The system is designed to hold under imperfect conditions. You don’t restart. You continue.

How is this different from coaching?

Coaching requires ongoing attention. This does not. The Real RDA Plan™ installs a system that runs without daily input, tracking, or check-ins.

Your current system is already running

The question is whether it continues to break the same way.

Five to seven business days from now, your nutrition runs automatically. No daily decisions. No resets. No starting over.

Or nothing changes.

$697, one time. No subscription. No ongoing commitment.
Most nutrition coaches charge that every 2–3 months.

If the system does not fit how your week actually runs, full refund within 30 days of delivery. No questions.

$697 · Delivered in 5–7 business days · Private portal · Built by Greg Hurban, MS

No tracking. No meal plans. No commitment to a program that requires your constant attention.